The Integrated Marketing & Communications team is part of John Carroll University’s Enrollment & Marketing division, with a primary focus on supporting student recruitment and enrollment efforts as well as high-impact, university-wide strategic initiatives.
We partner with departments, programs, and leadership across campus to share the John Carroll story in ways that inspire action, strengthen our Jesuit mission, and connect with audiences near and far. Whether you’re launching a recruitment campaign, promoting a major event, or advancing a key institutional priority, IMC is here to ensure your message is clear, consistent, and compelling.
About IMC
As part of the Enrollment & Marketing division, we focus on projects that directly support JCU’s enrollment priorities and larger strategic initiatives. From concept to completion, we help you reach the right people with the right message—whether you’re creating a campaign, refreshing your web content, or engaging the news media.
Marketing & Creative Services
We develop marketing materials that are visually compelling, on-brand, and built to inspire action. Our work spans: recruitment and yield campaign materials; print collateral; digital advertising and social graphics; email marketing design; and photography/videography coordination.
Web & Digital Strategy
We create effective, accessible, and user-friendly online experiences that support prospective student engagement and strategic goals: campaign and landing page creation; web content updates; accessibility compliance; analytics and performance tracking.
Media & Public Relations
We amplify JCU’s voice to external audiences through press releases, media outreach, story placement, faculty/staff expert promotion, and crisis or emergency communications.
Brand & Identity Management
We steward and evolve the JCU brand to ensure consistent, powerful storytelling through brand guidelines, logo usage, messaging alignment, and branded templates.
How to Work With Us
We’re not just here to make things look good—we’re here to make them work. Our role is to help you connect with the audiences that matter most, in ways that drive results for JCU.
Brand, Web, and Creative Resources
Resources & Tools
Find the guidelines, templates, and forms you need to create on-brand, effective communications for John Carroll University. These resources ensure your materials align with JCU’s visual identity, tone, and accessibility standards.
