Accelerate Your Marketing Future
Master digital marketing by learning to make data-driven and ethical decisions.
The John Carroll University Online Master of Science in Digital Marketing & Communication Strategy takes an interdisciplinary approach and combines course work from communication and business to give students an integrated grasp of marketing, communication, public relations and advertising. Students draw from the best practices and theories of each field as they examine concepts such as marketing analytics, social media, digital advertising and content marketing.
The program sharpens essential digital tools — search engine optimization, audience research — and positions you to lead teams with a firm grasp of business strategy.